Digital Product

Digital Product

Digital Product

Approach

We focus on best-in-class UX/UI that gives users an intuitive experience they’ll love. We build the next generation of (digital)
products and services.

At Vinova Agency, we believe innovation starts with understanding real user needs. By combining user-centered design and practical thinking, we uncover opportunities for growth and validate ideas through early testing and prototyping. With empathy at the core and a design thinking approach, we identify challenges, craft tailored solutions, and refine concepts to maximize your product's value and impact.

Approach

We focus on best-in-class UX/UI that gives users an intuitive experience they’ll love. We build the next generation of (digital)
products and services.

At Vinova Agency, we believe innovation starts with understanding real user needs. By combining user-centered design and practical thinking, we uncover opportunities for growth and validate ideas through early testing and prototyping. With empathy at the core and a design thinking approach, we identify challenges, craft tailored solutions, and refine concepts to maximize your product's value and impact.

Black and white photo of two people looking at a computer screen with papers on wall
Black and white photo of two people looking at a computer screen with papers on wall
Black and white photo of two people looking at a computer screen with papers on wall

We design

Whether it’s a native mobile app, web platform, hybrid solution, or even a connected physical product, we design for functionality and seamless user experiences.

From initial concept to full-scale development and rigorous testing, everything is crafted in-house to deliver the exceptional quality that sets your product apart. We transform ideas into market-ready products by progressing from concept sketches to polished releases. Through continuous experimentation, prototyping, and iterative improvements, we refine your product to achieve the perfect market fit, lasting user engagement, and scalable growth.

We design

Whether it’s a native mobile app, web platform, hybrid solution, or even a connected physical product, we design for functionality and seamless user experiences.

From initial concept to full-scale development and rigorous testing, everything is crafted in-house to deliver the exceptional quality that sets your product apart. We transform ideas into market-ready products by progressing from concept sketches to polished releases. Through continuous experimentation, prototyping, and iterative improvements, we refine your product to achieve the perfect market fit, lasting user engagement, and scalable growth.

App Design

App Design

App Development

Concept

Black and white photo of two people looking at a computer screen with papers on wall
Black and white photo of two people looking at a computer screen with papers on wall
Black and white photo of two people looking at a computer screen with papers on wall
Interior of a cafe or workspace with several people at tables
Interior of a cafe or workspace with several people at tables
Interior of a cafe or workspace with several people at tables

Explore

User Insights

We use qualitative research to gain a deep understanding of your audience—uncovering their thoughts, desires, and needs—so we can design experiences that truly resonate.

Conceptual design

We breathe life into early-stage ideas by designing key screens, interactions, and user flows—creating tangible prototypes that enable both internal and external concept validation.

User Journey Mapping

With your goals and context in mind, we strategically map out every step of the user journey—crafting seamless experiences that drive engagement and deliver exceptional results.

Prototyping

Perfectionism is strictly prohibited, when we build clever experiments that help test various aspects of a new product idea to gain valuable insights and validations.

Concept Sprint

Team of designer working intensively for 3-5 days to bring your vision to life through an early-stage prototype—turning ideas into actionable concepts, fast.

Strategy

We ensure your big idea is not only feasible but strategically optimized, concentrating on minimal viable solutions that provide maximum value within your budget. By making informed strategic decisions today, we prevent potential roadblocks in the future.

Explore

User Insights

We use qualitative research to gain a deep understanding of your audience—uncovering their thoughts, desires, and needs—so we can design experiences that truly resonate.

Conceptual design

We breathe life into early-stage ideas by designing key screens, interactions, and user flows—creating tangible prototypes that enable both internal and external concept validation.

User Journey Mapping

With your goals and context in mind, we strategically map out every step of the user journey—crafting seamless experiences that drive engagement and deliver exceptional results.

Prototyping

Perfectionism is strictly prohibited, when we build clever experiments that help test various aspects of a new product idea to gain valuable insights and validations.

Concept Sprint

Team of designer working intensively for 3-5 days to bring your vision to life through an early-stage prototype—turning ideas into actionable concepts, fast.

Strategy

We ensure your big idea is not only feasible but strategically optimized, concentrating on minimal viable solutions that provide maximum value within your budget. By making informed strategic decisions today, we prevent potential roadblocks in the future.

Black and white photo of two people looking at a computer screen with papers on wall
Black and white photo of two people looking at a computer screen with papers on wall
Black and white photo of two people looking at a computer screen with papers on wall

Build & Grow

UX & UI Design

Digital experiences that seamlessly blend usability and aesthetics, backed by thorough research and testing, delivering delightful and intuitive designs for the end user. Designing a streamlined system landscape and intuitive interfaces that prioritize simplicity, while ensuring the right level of scalability for future growth.

Web & App Development

From choosing the right technology to building the product bit by bit, we deliver finished functionality early and iterate to improve quality and usefulness.


MVPs & Prototyping

We prioritize delivering a streamlined yet functional version to gather feedback and insights as early as possible, ensuring we can refine and improve the product efficiently.


Tracking & Data

By tracking the right data points, we gain valuable insights into product usage, predict user behaviour, and ultimately foster loyalty, ensuring a seamless and enjoyable experience.


Data-Driven Strategies & Loyalty

By tracking key data points, we gain valuable insights into how users interact with the product, allowing us to predict behavior and foster long-term loyalty. Our strategy combines proven techniques with innovative approaches to enhance customer retention and deliver exceptional brand or product experiences.


Funnel Optimization

We take a strategic, focused approach to grow your user base and foster loyalty by driving greater adoption of your product.


Loyalty Strategies

We craft clear, effective approaches to boost loyalty, combining proven techniques with innovative strategies tailored to your brand or product.

Build & Grow

UX & UI Design

Digital experiences that seamlessly blend usability and aesthetics, backed by thorough research and testing, delivering delightful and intuitive designs for the end user. Designing a streamlined system landscape and intuitive interfaces that prioritize simplicity, while ensuring the right level of scalability for future growth.

Web & App Development

From choosing the right technology to building the product bit by bit, we deliver finished functionality early and iterate to improve quality and usefulness.


MVPs & Prototyping

We prioritize delivering a streamlined yet functional version to gather feedback and insights as early as possible, ensuring we can refine and improve the product efficiently.


Tracking & Data

By tracking the right data points, we gain valuable insights into product usage, predict user behaviour, and ultimately foster loyalty, ensuring a seamless and enjoyable experience.


Data-Driven Strategies & Loyalty

By tracking key data points, we gain valuable insights into how users interact with the product, allowing us to predict behavior and foster long-term loyalty. Our strategy combines proven techniques with innovative approaches to enhance customer retention and deliver exceptional brand or product experiences.


Funnel Optimization

We take a strategic, focused approach to grow your user base and foster loyalty by driving greater adoption of your product.


Loyalty Strategies

We craft clear, effective approaches to boost loyalty, combining proven techniques with innovative strategies tailored to your brand or product.

FAQ

We’ve heard it all. Here’s everything you need to know before working with us.

How long does it typically take to complete a custom build?

It depends on how much you want to add to your scope and the complexity of the build. Simpler Shopify to Shopify builds can take as little as 2 months, if you're happy to take our lead on design and customer experience. For larger, more complex migrations, and if you're wanting a lot more customisation and revisions, it can take up to 5 months.

What exactly is included in the theme and custom builds service?

For our base offering, we focus on delivering X amount of core pages customised to your brand and your customers. We also deliver X system pages which are built to Shopify's standard settings and structure. You can add additional functions and pages into your scope should you want it, so you can really tailor your build to what works for you!

Who do we work with at Vinova?

Our eCommerce clients are forward-thinking brands that strive to make a lasting impression by balancing exceptional design with seamless functionality. These businesses are focused on scaling rapidly, typically generating annual revenues starting at £5 million. We collaborate across diverse industries, including fashion, beauty, home goods, gifts, sports, outdoor activities, and food and beverage, delivering tailored solutions to meet their unique needs.

Are there any additional costs associated with custom features?

Yes, we offer base packages which you can add any plugins which deliver the features you need, or if no app covers what you need we can custom build functionality.

Why working with Vinova agency?

Our Guiding Principles Authentic, Sustainable, Impactful We believe in creating meaningful change through design and strategy. At Vinova, sustainability isn’t just a trend—it’s a commitment. We partner with brands to turn bold ideas into actionable results, embedding purpose at the heart of every digital experience. Building the Future Together Collaborative, Innovative, Empowering Vinova is where creativity meets cutting-edge technology. We cultivate a culture of collaboration, where our team works closely with clients to push boundaries, challenge conventions, and shape the future of digital business. Together, we design solutions that deliver measurable success. Born Digital Visionary, Agile, Digital-First As a modern agency, we think digital-first in everything we do. Our approach integrates user-centric design, seamless technology, and data-driven insights to create platforms that don’t just perform but lead. At Vinova, the internet isn’t just a tool—it’s our canvas.

Can I manage my website and make updates after it's built?

Yes! Your website will be designed for easy updates, allowing you to add products, edit content, and create new pages whenever you need. We’ll provide comprehensive training so you can confidently manage your store and continue growing your brand independently, without relying on a retainer.

Sample of our Deliverables for Fully Custom Ecommerce website.

Design - 6 Weeks: Desktop & Responsive for all bespoke Shopify pages | Front-End Development - 8 Weeks: Shopify store development, Front-end and app integration work
 | Integrations & Bespoke Functionality - 6 Weeks (developed during design / front-end phase) | QA Testing & Resolutions - 1 Week: Cross browser & device tested, Scenario testing | Sign Off - 1 Day: Internal site sign off | Client Testing - 1 Week: Client testing documents provided | Resolution - 1 Week: Front-end developer completes any resolutions needed. QA tested and signed off | Handover - 1 Day: Client Training, Shopify backend settings and custom site settings. Handover Document provided | Launch Implementation - 1 Day: Launch checklist implemented | Go Live- 1 Day: Launch support and post launch checks

How long does it typically take to complete a custom build?

It depends on how much you want to add to your scope and the complexity of the build. Simpler Shopify to Shopify builds can take as little as 2 months, if you're happy to take our lead on design and customer experience. For larger, more complex migrations, and if you're wanting a lot more customisation and revisions, it can take up to 5 months.

What exactly is included in the theme and custom builds service?

For our base offering, we focus on delivering X amount of core pages customised to your brand and your customers. We also deliver X system pages which are built to Shopify's standard settings and structure. You can add additional functions and pages into your scope should you want it, so you can really tailor your build to what works for you!

Who do we work with at Vinova?

Our eCommerce clients are forward-thinking brands that strive to make a lasting impression by balancing exceptional design with seamless functionality. These businesses are focused on scaling rapidly, typically generating annual revenues starting at £5 million. We collaborate across diverse industries, including fashion, beauty, home goods, gifts, sports, outdoor activities, and food and beverage, delivering tailored solutions to meet their unique needs.

Are there any additional costs associated with custom features?

Yes, we offer base packages which you can add any plugins which deliver the features you need, or if no app covers what you need we can custom build functionality.

Why working with Vinova agency?

Our Guiding Principles Authentic, Sustainable, Impactful We believe in creating meaningful change through design and strategy. At Vinova, sustainability isn’t just a trend—it’s a commitment. We partner with brands to turn bold ideas into actionable results, embedding purpose at the heart of every digital experience. Building the Future Together Collaborative, Innovative, Empowering Vinova is where creativity meets cutting-edge technology. We cultivate a culture of collaboration, where our team works closely with clients to push boundaries, challenge conventions, and shape the future of digital business. Together, we design solutions that deliver measurable success. Born Digital Visionary, Agile, Digital-First As a modern agency, we think digital-first in everything we do. Our approach integrates user-centric design, seamless technology, and data-driven insights to create platforms that don’t just perform but lead. At Vinova, the internet isn’t just a tool—it’s our canvas.

Can I manage my website and make updates after it's built?

Yes! Your website will be designed for easy updates, allowing you to add products, edit content, and create new pages whenever you need. We’ll provide comprehensive training so you can confidently manage your store and continue growing your brand independently, without relying on a retainer.

Sample of our Deliverables for Fully Custom Ecommerce website.

Design - 6 Weeks: Desktop & Responsive for all bespoke Shopify pages | Front-End Development - 8 Weeks: Shopify store development, Front-end and app integration work
 | Integrations & Bespoke Functionality - 6 Weeks (developed during design / front-end phase) | QA Testing & Resolutions - 1 Week: Cross browser & device tested, Scenario testing | Sign Off - 1 Day: Internal site sign off | Client Testing - 1 Week: Client testing documents provided | Resolution - 1 Week: Front-end developer completes any resolutions needed. QA tested and signed off | Handover - 1 Day: Client Training, Shopify backend settings and custom site settings. Handover Document provided | Launch Implementation - 1 Day: Launch checklist implemented | Go Live- 1 Day: Launch support and post launch checks

FAQ

We’ve heard it all. Here’s everything you need to know before working with us.

How long does it typically take to complete a custom build?

It depends on how much you want to add to your scope and the complexity of the build. Simpler Shopify to Shopify builds can take as little as 2 months, if you're happy to take our lead on design and customer experience. For larger, more complex migrations, and if you're wanting a lot more customisation and revisions, it can take up to 5 months.

What exactly is included in the theme and custom builds service?

For our base offering, we focus on delivering X amount of core pages customised to your brand and your customers. We also deliver X system pages which are built to Shopify's standard settings and structure. You can add additional functions and pages into your scope should you want it, so you can really tailor your build to what works for you!

Who do we work with at Vinova?

Our eCommerce clients are forward-thinking brands that strive to make a lasting impression by balancing exceptional design with seamless functionality. These businesses are focused on scaling rapidly, typically generating annual revenues starting at £5 million. We collaborate across diverse industries, including fashion, beauty, home goods, gifts, sports, outdoor activities, and food and beverage, delivering tailored solutions to meet their unique needs.

Are there any additional costs associated with custom features?

Yes, we offer base packages which you can add any plugins which deliver the features you need, or if no app covers what you need we can custom build functionality.

Why working with Vinova agency?

Our Guiding Principles Authentic, Sustainable, Impactful We believe in creating meaningful change through design and strategy. At Vinova, sustainability isn’t just a trend—it’s a commitment. We partner with brands to turn bold ideas into actionable results, embedding purpose at the heart of every digital experience. Building the Future Together Collaborative, Innovative, Empowering Vinova is where creativity meets cutting-edge technology. We cultivate a culture of collaboration, where our team works closely with clients to push boundaries, challenge conventions, and shape the future of digital business. Together, we design solutions that deliver measurable success. Born Digital Visionary, Agile, Digital-First As a modern agency, we think digital-first in everything we do. Our approach integrates user-centric design, seamless technology, and data-driven insights to create platforms that don’t just perform but lead. At Vinova, the internet isn’t just a tool—it’s our canvas.

Can I manage my website and make updates after it's built?

Yes! Your website will be designed for easy updates, allowing you to add products, edit content, and create new pages whenever you need. We’ll provide comprehensive training so you can confidently manage your store and continue growing your brand independently, without relying on a retainer.

Sample of our Deliverables for Fully Custom Ecommerce website.

Design - 6 Weeks: Desktop & Responsive for all bespoke Shopify pages | Front-End Development - 8 Weeks: Shopify store development, Front-end and app integration work
 | Integrations & Bespoke Functionality - 6 Weeks (developed during design / front-end phase) | QA Testing & Resolutions - 1 Week: Cross browser & device tested, Scenario testing | Sign Off - 1 Day: Internal site sign off | Client Testing - 1 Week: Client testing documents provided | Resolution - 1 Week: Front-end developer completes any resolutions needed. QA tested and signed off | Handover - 1 Day: Client Training, Shopify backend settings and custom site settings. Handover Document provided | Launch Implementation - 1 Day: Launch checklist implemented | Go Live- 1 Day: Launch support and post launch checks

Let’s bring your vision to life

Paria is here to ensure your experience with us is smooth and successful. Reach out anytime — she’s here to make sure you feel confident and supported throughout your journey with us.

Profile portrait of a man in a white shirt against a light background

Paria Kia

Creative Director

Extreme close-up black and white photograph of a human eye

Contact us

Let’s bring your vision to life

Paria is here to ensure your experience with us is smooth and successful. Reach out anytime — she’s here to make sure you feel confident and supported throughout your journey with us.

Profile portrait of a man in a white shirt against a light background

Paria Kia

Creative Director

Extreme close-up black and white photograph of a human eye

Contact us

Let’s bring your vision to life

Paria is here to ensure your experience with us is smooth and successful. Reach out anytime — she’s here to make sure you feel confident and supported throughout your journey with us.

Profile portrait of a man in a white shirt against a light background

Paria Kia

Creative Director

Extreme close-up black and white photograph of a human eye

Contact us

VINOVA agency

®

Stay connected

Join our newsletter and stay updated on the latest trends to boost your business

Vinova is a global digital agency based in Birmingham (Sutton Coldfield) with a strong presence and client collaborations in London, Dubai, Germany, California, Singapore, and Switzerland.

Vinova agency top Shopify agency in West Midlands

B Corp

VINOVA agency

®

Stay connected

Join our newsletter and stay updated on the latest trends to boost your business

Vinova is a global digital agency based in Birmingham (Sutton Coldfield) with a strong presence and client collaborations in London, Dubai, Germany, California, Singapore, and Switzerland.

Vinova agency top Shopify agency in West Midlands

B Corp

VINOVA agency

®

Stay connected

Join our newsletter and stay updated on the latest trends to boost your business

Vinova is a global digital agency based in Birmingham (Sutton Coldfield) with a strong presence and client collaborations in London, Dubai, Germany, California, Singapore, and Switzerland.

Vinova agency top Shopify agency in West Midlands

B Corp